Last week I took the Google Analytics Individual Qualification test and scored 93 %.  I was going for the kill, wanted to get all right. The test is so easy to say the least. I was expecting it to be a bit more challenging not a cakewalk! So I am even more disappointed on not getting 100%. May be Google can make future tests more fun.

The test covers Google Analytics – inside & out. If you’ve used or using GA give it a go, but make sure you go through the lessons from Conversion University. Even if you’re not planning to take the test read through the lessons. If you’re new then you’ll have an idea how GA works. If you’ve been using it for a while – then you’ll be refreshed & updated on GA.

Surprisingly the result does not segment your test performance – that would be very helpful. You’re just give an overall performance report.

But if you’re serious about Analytics you must read Avinash Kaushik’s – Web Analytics An Hour a Day. The book is everything you need and its for everyone – whether you’re Beginner, Pro, CEO, Marketing Manager or an average web user. An Hour well Invested!